Kylian Mbappe has signed a multi-year endorsement deal with eyewear brand Oakley. Mbappe will promote the brand's lifestyle eyewear collection,...
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FIFA PUBLISHES GLOBAL TRANSFER REPORT 2021
FIFA has today published the 2021 edition of the Global Transfer Report, which charts the transfers of men’s and women’s...
CHINA SPORTS BUSINESS WEEKLY: ENGLISH PREMIER LEAGUE WINS SUNING BATTLE
Hello Industry Friends, here are the very latest news and insights from China. ? Headlines: English Premier League wins Suning...
TOTTENHAM HOTSPUR COLLABORATES WITH HEINEKEN ON #NOPLASTICFANSHERE CAMPAIGN
Tottenham Hotspur has joined forces with its Official Beer Partner, HEINEKEN UK, to launch #NoPlasticFansHere - a campaign to remove...
MANCHESTER CITY & HEINEKEN COLLABORATE TO REMOVE PLASTIC FANS
Manchester City have collaborated with HEINEKEN UK as part of a new campaign to remove plastic fans from football.
UNITED AND REMINGTON EXTEND PARTNERSHIP
Spectrum Brands Holdings, Inc. and Manchester United have jointly announced the extension of their global partnership, which will see Spectrum...
MICHELE RINCHIUSO APPOINTED AS GROUP MANAGING DIRECTOR, GLOBAL SPORTS AT YMU.
Rinchiuso will focus on the global sports strategy and furthermore exploring the opportunities to expand into further sports verticals which...
AFC ESTABLISHES LANDMARK CHILD SAFEGUARDING POLICY
The Asian Football Confederation (AFC)’s commitment towards fulfilling its duty of care and protection of the rights of children and...
HISTORY OF WOMEN’S FOOTBALL TO BE REVEALED AND CELEBRATED BY UEFA WOMEN’S EURO 2022 HERITAGE PROGRAMME
The National Lottery Heritage Fund has awarded £500,000 to a programme which will record the hidden history of women’s football...
SPORTSKEEDA BECOMES BUNDESLIGA CONTENT PARTNER TO CONTINUE TO ATTRACT NEW AUDIENCES
Indian-based sports media giant Sportskeeda has joined the Bundesliga’s global network of content partners, providing engaging content and latest statistical...
