Global football content and media business, Footballco, has worked with Sevilla FC and their global partner Valvoline, a leading worldwide...
ECONOMIC BENEFITS OF PREMIER LEAGUE CONFIRMED BY REPORT
A new study by EY highlights how the Premier League and its clubs have continued to generate widespread benefits for...
BAYERN MUNICH SELECT ADI TO DELIVER LED PERIMETER & CONTENT SOLUTION
Bayern Munich have contracted stadium technology specialists ADI to supply the new LED perimeter system at The Allianz Arena.
KYLIAN MBAPPE BECOMES OAKLEY BRAND AMBASSADOR
Kylian Mbappe has signed a multi-year endorsement deal with eyewear brand Oakley. Mbappe will promote the brand's lifestyle eyewear collection,...
FIFA PUBLISHES GLOBAL TRANSFER REPORT 2021
FIFA has today published the 2021 edition of the Global Transfer Report, which charts the transfers of men’s and women’s...
CHINA SPORTS BUSINESS WEEKLY: ENGLISH PREMIER LEAGUE WINS SUNING BATTLE
Hello Industry Friends, here are the very latest news and insights from China. ? Headlines: English Premier League wins Suning...
TOTTENHAM HOTSPUR COLLABORATES WITH HEINEKEN ON #NOPLASTICFANSHERE CAMPAIGN
Tottenham Hotspur has joined forces with its Official Beer Partner, HEINEKEN UK, to launch #NoPlasticFansHere - a campaign to remove...
MANCHESTER CITY & HEINEKEN COLLABORATE TO REMOVE PLASTIC FANS
Manchester City have collaborated with HEINEKEN UK as part of a new campaign to remove plastic fans from football.
UNITED AND REMINGTON EXTEND PARTNERSHIP
Spectrum Brands Holdings, Inc. and Manchester United have jointly announced the extension of their global partnership, which will see Spectrum...
MICHELE RINCHIUSO APPOINTED AS GROUP MANAGING DIRECTOR, GLOBAL SPORTS AT YMU.
Rinchiuso will focus on the global sports strategy and furthermore exploring the opportunities to expand into further sports verticals which...