Wayne Rooney has invested in a new therapeutic product that enables medical professionals and physiotherapists to support injured athletes back...
PREMIER LEAGUE CLUBS AGREE BROADCAST RENEWAL TERMS
Premier League clubs have unanimously agreed a proposal to conclude a three-year renewal of the League’s UK live and non-live...
UDINESE NOW ON WEIBO AND DOUYIN
The club continues to extend its global digital reach with the launch of two Chinese accounts.
KIA AND FOOTBALLCO PARTNER TO TELL STORIES OF CREATORS INSPIRED BY FOOTBALL
Footballco and Kia have launched a new video series that showcases creators from around the world whose passion for football...
INSIDE LALIGA’S GLOBAL FAN ENGAGEMENT STRATEGY
LaLiga head of consumer strategy Olivia Archanco explained how data is being used to boost fan engagement, sales and loyalty....
CHINA SPORTS BUSINESS WEEKLY: AC MILAN & PACIFICPINE SPORTS LAUNCH SHENZHEN ACADEMY
In another busy week, here’s what caught our eye: AC Milan bolsters China presence with PacificPine Sports tie-up, Anta sponsors...
ELEVEN SPORTS AGREES TO ACQUIRE GLOBAL MEDIA COMPANY TEAM WHISTLE
ELEVEN SPORTS is delighted to announce the acquisition of New York-based global sports media and entertainment company Team Whistle, in...
EUROPEAN LEAGUES KICK-OFF NEW CYCLE WITH NEW STRUCTURE
The European Leagues’ General Assembly took place on Friday 26 March. The meeting marked the conclusion of the Presidency of...
MANCHESTER UNITED REVIEW SHOWS SCALE OF PLAYER ABUSE ON SOCIAL MEDIA
Manchester United has published statistics which highlight the growing scale of the online abuse directed at its players ahead of...
ANGEL CITY FC APPOINT WOMEN’S SPORTS GROUP TO AMPLIFY GLOBAL BRAND
Women’s Sports Group (WSG) is delighted to announce it has been appointed by Angel City FC to amplify its global...
