Defected team up with iconic sportswear brand Meyba for limited edition football shirt
In celebration of its 25th year, Defected collaborates with MEYBA to deliver a run of Defected Croatia themed football shirts
Available Thursday 13th June at www.store.defected.com
Football heritage meets house music legacy with Defected x MEYBA’s collaborative range consisting of special edition football shirts. The celebratory design which draws inspiration from Croatia’s 1998 FIFA World Cup kit will be available from Thursday 13th June, launching just in time for the brand’s annual award-winning Croatia festival.
Incorporating a number of design elements honouring Defected’s 25-year reign – the shirt features a ‘25’ squad number, the brand’s unmistakable Worldwide badge, and intricate stitch detail with two gold stars representing its two UK No.1 singles.
“The worlds of football, music and fashion have never been so closely aligned – football shirts are now a firm favourite amongst club and festival goers, making this unique limited-edition shirt for Defected Croatia 24’ the perfect collaboration.” – Jonathan Jones, Head of Global Marketing at MEYBA
With over 80 years’ experience in shirt design, this collaboration marks MEYBA’s first exclusive global partnership with a music label, blending their rich history as a football staple with Defected’s unrivalled presence within dance music culture. With roots in Barcelona as the official kit supplier for the city’s football club, Defected x MEYBA is a testament to Defected’s ongoing expansion across Europe, which in recent years has seen the brand power dancefloors across the continent.
“MEYBA shirts have featured in some of the football’s most iconic photographs. Picture Maradona, Cruyff, Lineker and a young Guardiola in the golden era of football – the MEYBA logo is front and centre. Partnering with a brand engrained within football’s culture and heritage was a natural fit for Defected. Collaboratively we have designed a limited-edition Defected x MEYBA shirt that looking back 25 years or so is a nod to the classic Croatia kit from the 1998 World Cup, featuring some unique Defected touches throughout.”- Simon Dawson, Brand Director at Defected
With the intrinsic link between music and sport ever prevalent in today’s culture, the release perfectly coincides with the forthcoming UEFA Euro 2024 tournament and Defected’s eighth edition of its Croatia festival in August.
The special edition shirts will be available to shop from Thursday 13th June exclusively at www.store.defected.com.
