SWPL reveals record fee payments to clubs
The second annual accounts for the Scottish Women’s Premier League (SWPL) reveal record results for women’s league football in Scotland.
The impressive figures show that payments to clubs totalled £389,000, which is an increase of 17% on last year’s fees. £304,000 of that figure was distributed through club fee payments while the remaining £85,000 was distributed as prize money through the Sky Sports Cup.
Fiona McIntyre, SWPL Managing Director, said: “These are exceptionally strong figures for the second full season of the SWPL and are yet again a testament to the hard work of our clubs to advance women’s football in Scotland.
“These record figures have been supported by key partnerships. The introduction of ScottishPower as title sponsor of the league has played a significant role in supporting the growth of the SWPL, and we are delighted that they will remain principal partners and league title sponsors over the next two seasons. ScottishPower took over from inaugural league sponsors Park’s Motor Group who also remain an important partner and supporter of the SWPL.
Our broadcast partners Sky Sports, BBC ALBA, and BBC Scotland, have collectively supported the financial growth and driven the increased visibility of the SWPL. This is illustrated via our financial results and also by the recent announcement that over two million people watched the SWPL online or on television last season.
“This was also our first full season in partnership with PUMA which saw their excellent Orbita match balls becoming the official match ball of the SWPL and, for the first time ever, a bespoke SWPL match ball being designed and distributed to our clubs.
“These new and existing partnerships, alongside the appointment of our first ever Partnerships Manager, ensured we have delivered excellent results for the 2023/2024 season and are in a strong position for 2024/2025 and beyond.”