The English Premier League has announced it is preparing a new “Owners’ Charter” in response to the mooted European Super...
EUROPE’S ROUTE TO 2023 WOMEN’S WORLD CUP MAPPED OUT
European teams have discovered the path they must take to the FIFA Women's World Cup 2023™ following the UEFA qualifying...
INSIDE THE PREMIER LEAGUE’S LGBT+ FAN GROUPS
Our media partner, Goal, has spoken to supporters' groups representing gay, lesbian, bisexual and transgender fans, beginning at Manchester City....
INSIDE LALIGA’S GLOBAL FAN ENGAGEMENT STRATEGY
LaLiga head of consumer strategy Olivia Archanco explained how data is being used to boost fan engagement, sales and loyalty....
CHINA SPORTS BUSINESS WEEKLY: AC MILAN & PACIFICPINE SPORTS LAUNCH SHENZHEN ACADEMY
In another busy week, here’s what caught our eye: AC Milan bolsters China presence with PacificPine Sports tie-up, Anta sponsors...
CHINA SPORTS BUSINESS WEEKLY: THE PREMIER LEAGUE LAUNCHES OFFICIAL ACCOUNT ON BILIBILI
Huya lands Chinese League of Legends deal for US$310M, Hisense partners with FIFA World Cup 2022, the Premier League launches...
ELEVEN SPORTS AGREES TO ACQUIRE GLOBAL MEDIA COMPANY TEAM WHISTLE
ELEVEN SPORTS is delighted to announce the acquisition of New York-based global sports media and entertainment company Team Whistle, in...
THE IMPACT OF THE FIFA FORWARD PROGRAMME ON URUGUAYAN FOOTBALL
The Uruguayan Football Association (AUF) is celebrating the success achieved by the 'charrúa' football. Since its inception in 2016, the...
ADIDAS PROVIDES KIT REWARD FOR MANCHESTER UNITED FOUNDATION
With the return of grassroots sport and community projects today (29th Mar), Manchester United Foundation has received the generous donation...
WHY ARE TEAMS PROTESTING QATAR IN WORLD CUP 2022 QUALIFIERS?
The likes of Norway and Germany were involved in protests directly related to Qatar's hosting of the 2022 World Cup...
