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Football, Connected

HAVERTZ & DAVIES PARTNER WITH CROCS

November 30, 2021
|
Clubs & Rightsholders,Commercial & Sponsorship
International footballers Kai Havertz and Alphonso Davies have become the latest global stars to partner with innovative casual footwear brand Crocs, Inc. as part of their 2021 “Guess Who?” social media campaign.

Havertz, 21, has enjoyed an incredible 18-months after signing for Chelsea for a club record fee. The German international rounded off an impressive debut season by scoring the winning goal in the Blues’ UEFA Champions League victory in May.

United National ambassador Davies, a three-time Bundesliga winner and FIFA FIFPro World 11 entrant, is currently having another stellar season with club side Bayern Munich. He is also the standout player for the Canadian national team as they look to qualify for the 2022 FIFA World Cup.

The deal was brokered by commercial agency B-Engaged, whom have also teased another athlete partnership with Crocs to be announced in the coming months.

The pair join the likes of singer Bella Poarch, social media star Kemio and K-Pop sensation Tzuyu of TWICE in the lineup of the brand’s latest ambassadors.

The campaign content features Crocs Classic Slide, revealing Kai through a set of Jibbitz charms on TikTok and Instagram reels.

Kai Havertz, Chelsea FC player, said:
“I’m delighted to work with Crocs and their latest “Guess Who?” campaign. I have been a huge fan of the brand since I was a child owning 100s of pairs, so it’s great to be part of the family.”

“It’s so important that young people embrace who they are and what makes them so unique as it’s so easy to try and blend in. That’s why I think Crocs customisable Jibbitz charms are so good.”

Alphonso Davies, Bayern Munich player, said:
“I really love my crocs and I’m excited about my partnership with them. As a brand, they have been very supportive of me and my career up to this point.

I’m looking forward to the future and doing some great things together with them.”

Ehsen Shah, CEO of B-Engaged, said:
“We have really enjoyed working with Kai and Crocs on this campaign, for us it’s all about partnering athletes with brands they truly care about – which is definitely the case here!”

“Working with yet another brand who values sustainability and their messaging on the environment is important to our clients and our agency, which makes it even more worthwhile working with Crocs and we look forward to announcing the second athlete ambassador soon!”

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