The panel was made up of four industry experts and discussed how areas like gaming, music and lifestyle have become integral to a modern football club’s DNA and how that can be leveraged both in terms of fan engagement and commercially.

On this podcast you will hear from:

• Russell Jones (General Manager at Wolverhampton Wanderers FC)
• Rich Orosco (Chief Brand Officer at LAFC)
• Sabrina Carroza (PR consultant and founder at Sabrina Comms)
• Tiago Pinto (Founder & CEO at Bol)

Watch the full video of the panel – live from Miami below!